Big Machine Mnet Promo. One Badass Focus Pull.


MNET Sales Presention from Steve Petersen on Vimeo.

By: Jared Abrams

I was lucky enough to be a part of this killer promo for a new network called Mnet. Director Steve Petersen from Big Machine did most of the work on this spot. I only shot it. There was a massive amount of Post done to this spot. We used a dimmer and 1K inside the vending machine and the Best Boy hooked up the light to the beat of the music. We used Plexiglass and Fuller’s Earth for the wipe reveal of our actor. I ended up having to pull focus on the final hand held walking shot. I was using a Redrock Micro Eyespy Rig. Zeiss Primes and Marshall monitors. I think we did it in three takes with the last one working out the best. I pulled my own focus and somehow kept it together. I can’t thank Steve and Big Machine enough for the great opportunity to work with such a talented company.

Jared Abrams
Jared Abrams is a cinematographer based in Hollywood, California. After many years as a professional camera assistant he switched over to still photography. About two years ago a new Canon camera changed the way the world sees both motion and still photography. He just happened to be in the right place at the right time.
  • Lan Bui

    Sweet man!