Why I Shoot. By: Chris Collins


I can still remember the excitement I felt when I picked up a point and shoot film camera as a toddler. It took a few years before I realized how powerful that camera can be.

I shoot because I learn something new every time. The collaborative process of bringing a vision to life is invaluable. My calling happens to be in camera. I love capturing the action, and I love being closest to it. It brings with it the responsibility of choosing the most important aspects of a story. Where to focus, what to frame, how to shape the light… these attributes build a unseen character whether you’re shooting documentaries, fiction films, or commercials.

At the same time there is something so simple about it. You just need to make it work. Get the shots. Tell your story. That’s just what I love to do!

Jared Abrams is a cinematographer based in Hollywood, California. After many years as a professional camera assistant he switched over to still photography. About two years ago a new Canon camera changed the way the world sees both motion and still photography. He just happened to be in the right place at the right time.